SEO & SEA

Get found at the right time.

We combine organic search (SEO) for the long run with Google Ads (SEA) for immediate results — with conversion tracking so you know what every euro brings back.

Boost my visibility SEO or SEA?
Two levers

Organic to last, paid to kick-start.

SEO and SEA don't compete, they complement each other. One builds lasting visibility, the other buys immediate visibility. Together they cover the whole search journey.

Long term · free per click

SEO — organic search

  • Technical optimisation (speed, mobile, structure)
  • Keyword research and optimised content
  • Internal linking and authority (backlinks)
  • Google Business Profile for local search
  • Rankings that stick, without paying per visit
Immediate · budget-controlled

SEA — Google Ads

  • Search, Shopping and remarketing campaigns
  • Precise targeting by keywords and audiences
  • Controlled budget, adjusted to results
  • Visibility from day one, while SEO ramps up
  • Cost-per-acquisition tracking, optimised continuously
In practice

What we work on for you.

A complete approach, from the search engine to the conversion on your site.

Technical & Core Web Vitals

Speed, structure, indexing, mobile: the foundations Google rewards.

Content & keywords

The right queries, useful, structured pages that match search intent.

Backlinks & authority

Strengthening your domain's credibility with quality links and clean internal linking.

Google Business Profile

To be visible locally, on the map and in geo-targeted searches.

Google Ads campaigns

Building, structuring and optimising campaigns for a profitable budget.

Tracking & conversions

Reliable measurement (GA4, tags, goals) to know what actually drives business.

The approach

Audit, optimise, iterate.

Step 1

Audit & keywords

Technical, semantic and competitive analysis. We identify the opportunities and priority queries.

// Assessment
Step 2

Optimisation & campaigns

Technical fixes, optimised content and SEA campaign launch with conversion tracking.

// Implementation
Step 3

Tracking & iteration

Regular reporting, ranking and bid adjustments. Your search performance improves month after month.

// Continuous improvement

Shall we look at your visibility?

A first assessment to gauge your search performance and identify the levers to pull first. No strings attached.

Request an audit Reply within 24h